Benchmarking to The Experience Economy

Pine and Gilmore on The Experience Economy: Work Is Theatre & Every Business a Stage[1]

The importance of the experience. Seeing how people want more than just a thing or something done. How successful companies have turned their focus to attaching an experience to their product and service more than a simple product or service. Of course, movies and tour operators do this, too. But why not teachers? I think it can really help motivate students if we can embellish the acquisition of knowledge by stimulating their senses, pushing many “hot buttons”.

How I use it: This has propelled me into wanting to deliver experiences to my students, evident in my attempts at “engineering experiences”. I won’t repeat those here.

Notes:
[1] Pine and Gilmore on The Experience Economy: Work Is Theatre & Every Business a Stage:

http://en.wikipedia.org/wiki/The_Experience_Economy

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